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Include phrases like “special edition” or “limited edition” in your online ad copy. People are tempted by products that they think are exclusive or special, so when you use these words you spark their interest and make them more likely to buy right away.
Comments are an excellent resource, even from non-buyers. Adding a form to fill at the bottom of ad copy will allow these visitors to explain why a purchase was not made. There are a lot of reasons people might not want to make a purchase, from not liking the way you write, to being uncomfortable with your guarantee or your prices.
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To help you stay informed on user opinions, it is a good idea to have user polls along your site’s content. If you use the results you will be able to tell what your users want to see, and allow them to be involved in the decision making process.
Online marketing does not need to exhaust all of your spare time. If you want to be successful, you should use your time to the best of your ability.
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